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the digital Wine

Il vino esponenziale

  • About me
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Tag: data analytics

Home>>data analytics

Empathy and Targeting: the Big Data risk

Posted by Wine RolandMarketingdata analytics, marketing strategies, wine data analysis, wine tourismPosted on August 27, 2018Leave a Comment on Empathy and Targeting: the Big Data risk

Analysis of a great amount of data, like those we produce and put on Internet, is a great tool for marketing campaign. But the risk is to focus on a segment and forget the customer

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Artificial Intelligence and Wine Industry: 5 examples

Posted by Wine RolandTechnologydata analytics, digital wine marketPosted on April 9, 2018Leave a Comment on Artificial Intelligence and Wine Industry: 5 examples

Do not think that Artificial Intelligence (AI) is always a dangerous thing, and that you will never use it: it …

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Four answers about Data and Wine Industry

Posted by Wine RolandTechnologydata analytics, digital technology, wine marketPosted on December 14, 2017Leave a Comment on Four answers about Data and Wine Industry

From a post on Enolytics, I try to answer to the questions about data analytics and why the wine industry avoids to use them.

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