wine data analysis Archivi | The Digital Wine

Analysis of a great amount of data, like those we produce and put on Internet, is a great tool for marketing campaign. But the risk is to focus on a segment and forget the customer

Marketing

Wine Business and Digital Innovation must talk to each other

December 4, 2017December 26, 2017 Wine Roland 0 Comments technology for wine, wine data analysis

Wine Industry and New Technology can create a virtuos circle, one explain what its needs are, in cellar, in vineyard, in wine shop. And the other offering new solutions to problems, suggesting new experiences for custormer

People

A chat with Cathy Huyghe about Enolytics

October 11, 2017October 15, 2017 Wine Roland 0 Comments digital wine market, Interviews, wine data analysis

Data Analysis of Wine could be the future of wine making and wine market. Enolytics was founded by Cathy Huyghe, the famous wine writer and blogger, to provide to winemakers more informations about their grapes, their wines and their customers.

Technology

Where are Wine Open Data?

July 30, 2017December 26, 2017 Wine Roland 0 Comments open data, wine data analysis

There are datasets for every kind of market, but about wine doesn’t. Wine market needs to find out the gift inside its data, sharing their figures, cropped both from vineyard and from supply chain.