A chat with Susan DeMatei: WineGlass Marketing
A company dedicated to marketing and communication for wineries, here is WineGlass Marketing. Read my interview to Susan DeMatei, president and founder
Tag: digital wine market
CellarTracker partnerships with Benchmark Wine Group
A new partnership in the wine world between CellarTracker and Benchmark Wine Group, to enlarge wine market and sell&buy collection bottles
Apple Card, new way to pay (also wine)
The more interesting feature of new Apple Card is the map with shop points accepting it. This is because you have to have the Apple way to pay
Tech Startups and Wine Industry
Wine club have a double mission: put the technology in the wine industry and modify the three-tier system. This is the more difficult challenge
Are VR and AR useful for wine business?
AR and VR are the news about digital technology, but what’s the difference, and how to use them in the wine marketing?
The label evolution
With a digital label, for example with a RFID tag on the bottle, you can provide food pairing suggests, best wine blog scores, info about your wine. And it’s an help for the fraud prevention