Are VR and AR useful for wine business?
AR and VR are the news about digital technology, but what’s the difference, and how to use them in the wine marketing?
Read MoreAR and VR are the news about digital technology, but what’s the difference, and how to use them in the wine marketing?
Read MoreWith a digital label, for example with a RFID tag on the bottle, you can provide food pairing suggests, best wine blog scores, info about your wine. And it’s an help for the fraud prevention
Read MoreGoogle and Amazon are the greater marketers in the digital world, and now they are going to look about the wine and its market. But their virtual sommelier are too young, yet.
Read MoreTo approach the global wine market can be an hard job for all those little vineries haven’t budget to spend for international importer and distributor, or to extricate themselves through rules and regulatory. Two startups do right this.
Read MoreThe digital tools we have nowadays in our pocket can be used with little money and a lot of fantasy to promote and communicate wine. Little vineries have to use these tools. It’s important to have a right strategy and constancy. Wine communication is not doing a good job for little vineries. There’re influencers for
Read MoreIn Australia the wine industry is running fast toward the future and new trends. Packaging, tourism, technologies, all aspects of Direct To Consumer market. Four keynotes and 6 workshops to explain how wine can be a leverage for progress.
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